# Build audiences for Mass DMs

> For the complete documentation index, see [llms.txt](/llms.txt).

Creators can use Lists to organize fans into audience groups and message the right people from Analytics.

## Add fans to a list from Analytics

1. Go to Analytics.
2. Open Posts.
3. In the post’s options menu, select Add to list.
4. Choose which fans to add: Buyers, Tipped, and/or Liked.
5. Choose an existing list, or select New List to create one.
6. Select Add to List to save the audience, or Add and Send DM to save the audience and start a Mass DM.

## Tips for using lists

Use clear list names so you can find the right audience later.

Segment fans by behavior, such as buyers, tippers, or fans who liked a post.

Review your lists regularly as your Analytics change.